Features That Replace Your Entire Analytics Stack
Analytics dashboard, visitor journeys, funnels, attribution, server-side tracking — features you'd normally pay $200-$500/month for. Built into WordPress with a free core.
Your Traffic Data. Inside WordPress. Not Google's Servers.
Stop switching between GA4 tabs to understand your traffic. TrackSure gives you a full analytics dashboard right inside your WordPress admin. No external logins, no complex reports — just clear data about your visitors.
- Real-time visitors — see who's on your site right now
- Sessions & bounce rate — understand engagement quality
- Traffic sources breakdown — organic, paid, social, direct, referral
- Top pages & content — know what content performs
- Device, browser, & location — understand your audience
- Conversion tracking — purchases, form submits, downloads
See Every Click From Entry to Exit
GA4 shows you pageviews. TrackSure shows you the complete path each visitor takes through your site. Landing page → Product page → Cart → Checkout → Thank you. Every step, with timestamps.
- Full page-to-page flow — see the exact navigation path
- Time on each page — where do people linger or leave?
- Entry & exit pages — which pages attract and which lose visitors
- Filter by source — compare journeys from Facebook vs Google vs organic
- Individual visitor timeline — replay a single visitor's entire session
Find Exactly Where You're Losing People
You know visitors are dropping off somewhere. But where? Funnels show you the step-by-step conversion path with exact drop-off percentages. Fix the biggest leak, move on to the next.
- Custom funnel steps — define any page/event sequence
- Drop-off visualization — see where the biggest losses happen
- Conversion rates per step — Page → CTA → Form → Submit
- Compare funnels by source — do Facebook visitors convert differently than Google?
- Time between steps — how long does each step take?
Know Which Channel Actually Drove the Sale
A visitor sees your Facebook ad, clicks a Google result later, then buys from an email link. Who gets the credit? Attribution models answer this — so you know where to invest your budget.
- First-touch attribution — which channel first brought them in Free
- Last-touch attribution — which channel sealed the deal Free
- Linear attribution — equal credit to all touchpoints Pro
- Time-decay attribution — more credit to recent touches Pro
- U-shaped attribution — first + last get most credit Pro
- Data-driven attribution — algorithm picks the best model Pro
Your Server Sends Data That Your Pixel Can't
Browser pixels are blocked by iOS 14 (75%), ad blockers (42%), and cookie restrictions (50%+). Server-side tracking bypasses all of that. Your WordPress server sends conversion data directly to ad platform APIs.
How It Works:
- Customer buys or submits a form on your site
- TrackSure captures the event on your server
- Sends hashed user data (email, phone, name, zip) to Meta CAPI / GA4 Measurement Protocol
- Ad platform receives the conversion even if the browser pixel was blocked
Supported Platforms:
- Meta (Facebook/Instagram) CAPI Free
- GA4 Measurement Protocol Free
- TikTok Events API Pro
- Google Ads, Pinterest, LinkedIn, Snapchat, Reddit Pro
Better Data = Better Ad Performance
Meta's Event Match Quality (EMQ) score measures how well your conversion data matches real users. Higher EMQ = better ad optimization = lower CPA.
Pixel Only
Cookie + IP address
With TrackSure CAPI
+ email, phone, name, city, zip
*EMQ depends on what customer data your site collects. More fields = higher score.
Built for Privacy. Engineered for Speed.
Cookieless Mode
Accurate analytics without cookies. No annoying consent banners needed for basic tracking.
IP Anonymization
IP addresses are hashed before storage. Individual users can't be identified from stored data.
Do Not Track
Respects browser DNT signals. Integrates with Cookiebot, CookieYes, OneTrust for consent management.
Async Loading
Scripts load after page content. Your visitors never wait for tracking to finish.
Event Batching
Multiple events sent in one HTTP request. Fewer network calls = faster page experience.
<500KB Plugin
Optimized queries, CDN-friendly, works with any caching plugin. Zero database bloat.
Ready to See Your Real Data?
Install TrackSure in 3 minutes. No credit card. No developer needed. Start seeing what your pixel misses.